BrightWave Digital
Overview
- Inconsistent project delivery processes
- Communication gaps between creative and account teams
- Unclear ownership of tasks and approvals
- Operational stress as client volume increased
The Challenge
Our Approach
CustomLogica focused on workflow clarity and execution consistency by:
Reviewing project lifecycle from intake to delivery
Defining roles and responsibilities
Standardizing internal communication flows
Introducing process documentation
The Solution
We implemented:
Clear project execution frameworks
Consistent internal handoff processes
Defined accountability across teams
Scalable workflows adaptable to growth
Results
Improved project predictability
Stronger team collaboration
Reduced internal friction
Greater operational confidence as the agency scaled
It’s not easy to manage fixed assets. The movement of assets and the addition of assets should be recorded properly. Many businesses face significant challenges in tracking the location.
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